Marketing
Google and Meta ads that win customers, not just clicks.
- 5 guides
- Updated regularly
All guides on marketing.
Our guides are written in Swedish. Your browser can translate them, or ask us and we’ll answer in English.
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Guide
Marketing
How much does Facebook advertising cost?
You decide what your Facebook advertising costs. What matters is how much you get for your money. Here we explain how the price is set, what budget makes sense and what it costs to have someone manage it for you.
4 min read
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Guide
Marketing
How does Google Ads work?
Google Ads is Google's advertising system. It lets you appear at the top when someone searches for what you sell, and you only pay when someone clicks. Here are the basics, without the jargon. Google Ads used to be called Google AdWords, so it's the same thing.
5 min read
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Guide
Marketing
How much does it cost to advertise on Google Ads?
You don't pay to appear on Google Ads, you pay when someone clicks. Here we explain how the price is set, what budget makes sense and what it costs to have someone manage your ads.
4 min read
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Guide
Marketing
Image sizes for your brand – a complete guide for social media and online ads
Get your images to the right size. This guide gives the exact dimensions, file formats and upload requirements for profile and cover images on Facebook, Instagram, Google Ads and more, so your brand always looks sharp and professional.
5 min read
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Guide
Marketing
An introduction to Facebook advertising
A basic introduction to Facebook advertising. Learn how it works, why it is effective and how to get started.
4 min read
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